⚖️ Building Rule-Based Data Products

Machine learning is seemingly baked into every established product these days. But I would posit that you probably don't need a legitimate machine learning solution at first...

🧪 The Growth Experiment Process

Growth doesn't fit nicely into one part of the funnel like a product or marketing team might. Instead, growth spans many parts of the funnel and can mean lots of different things depending on the company...

🎮 Building Products for Delight

Lately, I've been thinking a bit about product design. Despite all of the lengthy Twitter threads on the subject, it's not super often that I come across a product experience that delights me...

📓 Reforge Recap: Acquisition

I'm taking a Reforge growth course and summarizing my learnings here. Up this week is acquisition, a topic that I've learned a lot about since starting at Hugo and working more towards the top of the funnel...

🤖 Scaling Data and Self-Serve Analytics

When I started my first job as a data scientist, we spent a lot of time thinking a lot about how to scale data analysis across the organization. Saying that you are "data-driven" is one thing...